Rock

A rock is a quarterly priority: one outcome that's finished by the end of the quarter, with one owner. The term comes from Scaling Up and EOS. If you want to fill a jar with rocks, gravel and sand, you put the big rocks in first, or they won't fit.

A rock has a start and a finish. Work that comes back every week, such as doing six intake calls or sending quotes, is a KPI. Setting up an intake process that every new customer goes through in the same way is a rock. A small team can fit three to five into a quarter; with a full leadership team, five or six.

In Boldcaster, rocks and OKRs together are called priorities. Every priority has one owner, tasks with a deadline, and a status that puts progress next to how much of the quarter has gone.

Read more in A rock has a start, a finish and one name on it.